Jade
Adams
MOTHER SHOP
Jade Adams is the owner of Oglewood Avenue, North Knoxville’s beloved plant shop she founded in 2020 after discovering the healing power of plants during the pandemic. A Nashville native and UTK graduate with a degree in microbiology and chemistry, Jade quickly turned her personal passion into a thriving business that became the city’s first shop of its kind. Alongside her fiancé, Dylan Pacifico, Jade is now expanding her entrepreneurial vision with two new ventures at Emory Place: Mother Shop, a curated lifestyle and gift store, and Mother Bar, a wine bar designed as a community gathering space surrounded by plants.
SATURDAY at 11 AM
BREAKOUT SESSION : Social Trendspotting
Trends move fast. But makers don’t just follow them, they help shape them. This session digs into the forces driving today’s creative industries and offers practical insights on spotting what’s rising, what’s fading, and where to focus your energy.